Outsourcing has been the key driver of IT industry in India and several such IT service providing countries. This has led to use of global delivery models wherein the business teams don't know the development teams. This means people are simply names (and seldom do we put faces to names). Similarly, sometimes the teams working for a particular client might not know each other well enough i.e. no names to places.
I think that overall comfort level of all the parties involved would somewhat increase if we were to put names to faces and faces to names. So, ensure:
1) Sharing of photos/ videos between onsite and offshore folks
2) Parties to be organized at account level so that people get to mingle (this finally helps in team bonding and knowledge sharing)
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